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Hof University – University of Applied Sciences

Business Administration B.A.

Digital process management and IT technologies

The Digital Process Management and IT Technologies field of study combines content from business administration and computer science. If you are interested in how companies function, which workflows and processes are necessary to create and distribute goods or services and how you can make them even better through targeted digitization, then this is the right field of study for you. With us, you will acquire in-depth knowledge in the field of planning, optimization and further development of processes. After completing your studies, you will be able to plan, optimize and implement internal and cross-company processes and support digitization projects in companies. To this end, you will deal with topics such as:

  • Digital infrastructure and Internet technologies in practice
  • Data management and software development
  • Working world 4.0
  • IT and data protection law
  • ERP systems (e.g. SAP)
  • Innovation management and business design
Blick von oben auf Personen an einem Tisch beim Brainstormen

Semester 1 - 4
Foundation Area - Regardless of the field of study:

During the first four semesters, you will gain the fundamental knowledge and skills in the field of digital business management, as well as the technical, methodological, personal, and language skills you will need for your professional career:

1st semester:
Introduction to Business Administration; Fundamentals of Economics; Introduction Digital Business; Accounting; Presentation and Facilitation; Human Resources and Organizational Management; Business English I; Cost and Performance Accounting;

2nd semester:
Fundamentals of Marketing and E-Commerce; Process Management; Accounting; Fundamentals of Business Law; Business Mathematics; Business English II.

3rd semester:
Intercultural Competence; Fundamentals of Business Taxation; Fundamentals of Corporate Finance; Fundamentals of Procurement, Production and Logistics; IT Management; Business English III.

4th semester:
Statistics; Scientific work; Project management/teamwork; Conversation and negotiation skills; Sustainability management/corporate social responsibility; Quality management; Digital applications; Business management seminar.

Semester 5 - 6

Compulsory modules

  • Digital infrastructure and Internet technologies in practice
  • Data management and software development
  • ERP systems
  • IT and data protection law
  • Digital Production, Logistics and Supply Chain
  • Working world 4.0
  • Developing and shaping business models


Elective modules

  • Innovationsmanagement und Business Design
  • Digital Marketing
  • Digital Commerce


7th semester - Final thesis

In your last semester you will ideally write your bachelor thesis in a company.

The obligatory practical semester can be completed in the 5th or 7th semester (for dual students in the 3rd semester). 

Our increasingly digitized economy needs experts at the interface of management and digital transformation with extensive process, management and IT know-how. With us, you will become such an expert and can pursue a wide variety of career paths after graduation:

  • Management consulting for process management, digitalization and transformation.
  • Process management in small and medium-sized enterprises, multinational corporations of government institutions
  • IT project management / IT project leadership
  • Technical and leadership roles in IT management and digitization
  • Process and system integrator

These qualities will make your studies and later job easier:

  • Creativity and openness to new things
  • Strong communication skills & organizational talent
  • Basic technical understanding & analytical way of thinking