At the end of your studies, you will see yourself as a psychologist who is qualified to act efficiently in a company from a business management point of view. You do not judge a company solely by its sales figures or production processes, but you can also visibly and measurably shape the working climate and the dynamics of employee groups.
Furthermore, in the context of applied behavioral research, you will have a sound methodological knowledge and gain initial confidence in dealing with quantitative and qualitative empirical methodology. Finally, you will become familiar with the basic features of psychology and understand the science of human thought and action, so that at the end of the program this will qualify you for further, more in-depth courses of study in both psychology and business administration.
