How and when to begin your studies?

Starting your studies is possible in every semester; the training concept is completely modularized.

Depending on their educational background, students receive an additional business management training.

  • A first degree in a business-related or a comparable degree program with a standard course length of seven semesters and 210 ECTS qualifies for the direct entry in the first semester of the postgraduate program. Such applicants can acquire the Master’s degree within three semesters and do not require an additional training.

  • Graduates of a first degree course with a standard course length of less than seven semesters (less than 210 ECTS) or graduates of non-economic degree programs also enter the first semester. Accompanying the contents of the Master’s degree program they acquire further qualifications in different basic subjects of marketing and management to the extent of 20 hours a week (30 ECTS). Such applicants require three or four semester to achieve their degree. The necessary additional training is noted in the letter of acceptance with the addition “1Z”. (-> Information).  



Campus Hof

95028 Hof

Campus Münchberg

Kulmbacher Str. 76
95213 Münchberg

Campus Kronach

Kulmbacher Straße 11
96317 Kronach

Fon: +49 (0) 9281 / 409 3000

Campus Selb

Wittelsbacher Str.41
95100 Selb
Fon: +49 (0) 9281 / 409 3000